Science communication includes the efforts of natural, physical and social scientists, communications professionals, and teams that communicate the process and values of science and scientific findings to non-specialist audiences outside of formal educational settings. The goals of science communication can include enhanced dialogue, understanding, awareness, enthusiasm, influencing sustainable behaviour change, improving decision making, and/or community building. Channels to facilitate science communication can include in-person interaction through teaching and outreach programs, and online through social media, mass media, podcasts, video, or other methods. This session invites presentations by individuals and teams on science communication practice, research, and reflection, addressing questions like:
What kind of communication efforts are you engaging in and how are you doing it?
What are the biggest challenges or successes you’ve had in engaging the public with your work?
How are other disciplines (such as social sciences) informing understanding of audiences, strategies, or effects?
How do you spark joy and foster emotional connection through activities?
How do you allow for co-creation of ideas within a community?
How are you assessing and measuring the positive impacts on society of your endeavours?
What are lessons learned from long-term communication efforts?
This session invites you to share your work and join a community of practice to inform and advance the effective communication of earth and space science.